Going Back to Static
Keeping up the election theme, I contributed a short piece to the Lean Back 2.0 blog of The Economist this week looking at the implications of data-rich, purpose-built news platforms on print and TV. With many major news outlets in the US pulling out the stops to redesign and augment their front pages and special election sections for national and local races, taking media consumers back to static, rigid news delivery will be tough. We've had a taste of ADHD-like dynamic data delivery, the ability to mix our own coverage, and be a commentator alongside the commentariat. Why would we want to go back to static?
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